Partner Marketing Services · Master Product Catalog

Services, Products
& Deliverables Matrix

Complete bill of materials — SKUs, pricing, cost basis, tier classification, and GHL entry path. Use as internal reference and proposal builder.

47Total SKUs
3Service Tiers
8Product Categories
6Bundles / Snapshots
SE-Individual (Entry)
SE-Growth (Mid)
SE-Enterprise (Custom)
À La Carte
Bundle / Snapshot
GoHighLevel Entry Path: All products → GHL Dashboard → Payments → Products. Set product type as "One-Time" or "Recurring." For zero-cost line items (bundled deliverables), create the product at $0 and note "Bundled with [SKU]" in the description. Each SKU maps to one GHL product record. Bundles/Snapshots are separate GHL products that reference component SKUs in the description field.
01

Platform Setup & Onboarding

GHL configuration, sub-account build, automation architecture, and technical onboarding

SKUProduct NameList PriceCost BasisTierGHL EntryNotes
PMS-PLT-001
GHL Sub-Account Setup — Entry
GHL sub-account creation, basic pipeline, contact fields, brand colors/logo
$500 2–3 hrs SE-Individual One-Time ProductPayments → Products → New Active
PMS-PLT-002
GHL Sub-Account Setup — Growth
Full pipeline build, custom fields, lead capture forms, calendar integration, email/SMS templates
$1,500 6–8 hrs SE-Growth One-Time ProductPayments → Products → New Active
PMS-PLT-003
GHL Sub-Account Setup — Enterprise
Full build: pipelines, automations, social planner, email sequences, Fireside Chat pipeline, shop, reputation mgmt, Conversations inbox config
$3,500 15–20 hrs SE-Enterprise One-Time ProductPayments → Products → New Active
PMS-PLT-004
GHL Monthly Subscription — SaaS Resell
GHL sub-account hosting, platform access, updates. Resold under agency license.
$497–$997/mobased on features enabled ~$97–$297/mo All Tiers Recurring ProductPayments → Products → Recurring Active
PMS-PLT-005
Social Media Automation Setup
GHL Social Planner config, platform connections, posting schedule, approval workflow
$750 3–4 hrs SE-Growth One-Time ProductPayments → Products → New Active
PMS-PLT-006
Landing Page / Funnel Build (per funnel)
Single opt-in funnel: landing page, thank you page, email follow-up sequence, GHL tracking
$1,200 5–6 hrs À La Carte One-Time ProductPayments → Products → New Active
PMS-PLT-007
GHL Conversations Inbox Management — Monthly
Monitoring, responding, routing, and escalation of all inbound GHL Conversations (social DMs, SMS, email). Includes Swetha-level execution.
$500/mo Swetha labor SE-Growth Recurring ProductPayments → Products → Recurring Active
02

Social Eminence — Monthly Retainers

Ongoing brand-building, content management, and thought leadership execution

SKUProduct NameList PriceCost BasisTierGHL EntryNotes
PMS-SE-001
SE Individual — Creator/Coach Retainer
Personal brand content: 8 LinkedIn posts/mo, 4 short-form videos, basic scheduling, monthly report. For solopreneurs, coaches, creators.
$1,200/mo AI + 6 hrs/mo SE-Individual Recurring ProductPayments → Products → Recurring Active
PMS-SE-002
SE Growth — Brand + Founder Retainer
Company + founder LinkedIn, 12 posts/mo, 8 short-form clips, outbound campaign support (Bhavesh), content calendar, GHL social scheduling, monthly KPI report. Turnkey deployment.
$2,500/mo AI + 12 hrs/mo SE-Growth Recurring ProductPayments → Products → Recurring Active
PMS-SE-003
SE Enterprise — Full Eminence Retainer
Fireside Chat engine + full content flywheel: podcast, clips, blog, eBook pipeline, landing funnels, paid boost mgmt, analytics, team coordination. Fully custom scope.
$4,500–$8,000/moscoped per engagement Custom SE-Enterprise Recurring ProductPayments → Products → Recurring Active
PMS-SE-004
Content Calendar Management — Monthly
Editorial calendar build, assignment tracking, approval workflow, scheduling. Includes 1 strategy call/mo.
$750/mo Swetha/AI À La Carte Recurring ProductPayments → Products → Recurring Active
PMS-SE-005
Paid Social Boost Management — Monthly
Budget management, ad creative coordination, performance tracking for boosted posts/campaigns. Min $500 ad spend not included.
$500/mo + 15% of spend 2–3 hrs/mo À La Carte Recurring ProductPayments → Products → Recurring Active
03

Fireside Chat & Podcast Production

End-to-end episode production, distribution, and clip generation

SKUProduct NameList PriceCost BasisTierGHL EntryNotes
PMS-FC-001
Fireside Chat Series — Setup & Launch
Guest nomination form (GHL), interview format design, show branding, YouTube channel setup, LinkedIn page config, episode template, first episode produced.
$2,500 10–12 hrs SE-Enterprise One-Time ProductPayments → Products → New Active
PMS-FC-002
Episode Production — Full (per episode)
60-min recording coordination, full edit, YouTube upload, LinkedIn post, show notes, transcript. Includes hosting coordination.
$750/episode Fiverr + 3 hrs À La Carte One-Time ProductPayments → Products → New Active
PMS-FC-003
Short-Form Clip Package (per episode)
Opus Clips or equivalent AI chopping — up to 10 shorts (60s/30s/15s), captions, thumbnails, LLM-generated titles/descriptions/tags. Ready to post.
$500/episode AI tools + 2 hrs À La Carte One-Time ProductPayments → Products → New Active
PMS-FC-004
Episode Production — Monthly Bundle (4 episodes)
4 full episodes + 4 short-form clip packages per month. Discounted vs. per-episode. Includes content calendar coordination.
$4,000/mo Fiverr + AI + 15 hrs SE-Enterprise Recurring ProductPayments → Products → Recurring Active
PMS-FC-005
Guest Outreach & Booking Service
Identify, contact, and confirm fireside chat guests. Coordinate scheduling, prep materials, pre-interview briefing.
$350/guest confirmed 3–4 hrs À La Carte One-Time ProductPayments → Products → New Active
PMS-FC-006
Podcast Distribution Setup
RSS feed, Spotify, Apple Podcasts, Amazon Music submission and verification. Show art, description, category tagging.
$500 2–3 hrs À La Carte One-Time ProductPayments → Products → New Active
PMS-FC-007
AI Topic Recombination Package
Cross-episode clip re-cutting by theme. Creates new "compilation" content from archive without new recordings. Per quarterly archive.
$1,200/quarter AI + 4 hrs SE-Enterprise One-Time ProductPayments → Products → New Active
04

Publishing, eBook & Print

Interview-to-book pipeline, ePocketBooks, quarterly collections, audiobooks, Amazon setup

SKUProduct NameList PriceCost BasisTierGHL EntryNotes
PMS-PUB-001
ePocketBook — Single Interview
AI-drafted transcript → formatted eBook with interview branding, guest photo, intro/outro. PDF + ePub. For $.99 Amazon launch or giveaway.
$350/book Claude + design 2 hrs SE-Enterprise One-Time ProductPayments → Products → New Active
PMS-PUB-002
Quarterly Collection Book — eBook
10 interviews compiled into a single volume. Foreword by Fal, summary/commentary chapter by Mouli. AI-formatted. PDF + ePub. Priced $14.99–$24.99 retail.
$2,500/collection Claude + design 8 hrs SE-Enterprise One-Time ProductPayments → Products → New Active
PMS-PUB-003
Print Book Production — POD Setup
KDP/Ingram Spark account setup, interior formatting, cover design coordination (Canva/Ideogram), ISBN assignment, POD listing live. Per title.
$800/title 3–4 hrs + design tools À La Carte One-Time ProductPayments → Products → New Active
PMS-PUB-004
Print Run Coordination — Guest/Corporate
Coordinate bulk print order (48hr Books or equivalent) for guest company marketing dept. Includes QR code (GHL-tracked), packaging brief, shipping coordination.
$500 + print cost 2 hrs coordination À La Carte One-Time ProductPayments → Products → New Active
PMS-PUB-005
Audiobook Production — 11Labs Clone
Voice clone of host/guest, transcript scripted for audio, 11Labs narration, audio file delivery (MP3/WAV). Per title.
$600/title 11Labs credits + 2 hrs À La Carte One-Time ProductPayments → Products → New Active
PMS-PUB-006
$.99 Amazon Bestseller Launch Campaign
Coordinated launch day push: network activation, category targeting, timing strategy, launch email/social copy. Designed to hit Amazon category bestseller rank.
$1,500 5 hrs strategy + execution À La Carte One-Time ProductPayments → Products → New Active
PMS-PUB-007
Blog Post — AI-Drafted from Episode (per post)
Claude-drafted blog post from episode transcript/description. SEO tags, internal linking, featured image prompt, CTA to eBook. Posted to client website.
$200/post Claude + 45 min À La Carte One-Time ProductPayments → Products → New Active
PMS-PUB-008
Online Shop Setup (Gumroad or GHL Store)
Store build for digital products: eBooks, collections, courses. Product listings, payment integration, QR code links from print books.
$800 3 hrs À La Carte One-Time ProductPayments → Products → New Active
05

Personal Intelligence & Brand Foundation

PIB, voice training, brand narrative, and messaging frameworks

SKUProduct NameList PriceCost BasisTierGHL EntryNotes
PMS-PIB-001
Personal Intelligence Blueprint (PIB) — Individual
AI-powered voice/tone analysis, storytelling patterns, communication style, brand narrative, signature phrases. Delivered as formatted PDF report. Built from transcripts, interviews, LinkedIn.
$1,500 Claude + 4 hrs À La Carte One-Time ProductPayments → Products → New Active
PMS-PIB-002
PIB — Executive + Brand Narrative
PIB plus company brand narrative alignment: messaging hierarchy, audience-specific positioning statements, elevator pitch variants, LinkedIn bio, speaker bio.
$2,500 Claude + 7 hrs SE-Enterprise One-Time ProductPayments → Products → New Active
PMS-PIB-003
PIB — Team / Staff (per person)
Abbreviated PIB for team members. Communication style, working preferences, strengths framing. Used to align content voice across distributed teams.
$500/person Claude + 1.5 hrs À La Carte One-Time ProductPayments → Products → New Active
PMS-PIB-004
Brand Messaging Framework
Positioning statement, value prop hierarchy, competitive differentiation, audience personas (3), tagline variants. Delivered as working document.
$2,000 Claude + 6 hrs SE-Growth One-Time ProductPayments → Products → New Active
PMS-PIB-005
Brilliant Idea Capture Tool
Custom GHL form or Claude-powered mobile-friendly web app. Client pastes snippet → auto-routes to LinkedIn post, blog draft, IG caption, Substack entry. Setup + training.
$1,200 Claude dev + 4 hrs SE-Enterprise One-Time ProductPayments → Products → New Active
06

Assessments & Human Capital Services

TTISI assessments, team profiling, hiring methodology, HR consulting — pending certification reactivation

SKUProduct NameList PriceCost BasisTierGHL EntryNotes
PMS-ASS-001
TTISI DISC Assessment — Individual
DISC behavioral style report + 60-min debrief session. PDF report delivered. Reveals communication style, decision-making, conflict approach.
$350 $67 assessment + 1.5 hrs À La Carte One-Time ProductPayments → Products → New Pending Cert
PMS-ASS-002
TTISI 12 Driving Forces — Individual
Motivators and values assessment + 60-min debrief. Reveals what drives decision-making and engagement.
$350 $67 assessment + 1.5 hrs À La Carte One-Time ProductPayments → Products → New Pending Cert
PMS-ASS-003
TTISI Emotional Intelligence — Individual
EQ assessment + debrief. Self-awareness, self-regulation, empathy, social skills. Critical for leadership coaching and team dynamics.
$350 $67 assessment + 1.5 hrs À La Carte One-Time ProductPayments → Products → New Pending Cert
PMS-ASS-004
TTISI Entrepreneurial Assessment
Entrepreneur-specific profile. Risk tolerance, innovation drive, execution style. Ideal for founders, CXOs, and investor-facing leadership profiles.
$400 $67 assessment + 2 hrs À La Carte One-Time ProductPayments → Products → New Pending Cert
PMS-ASS-005
Founder Leadership Suite (DISC + 12DF + EQ + Entrepreneurial)
All four TTISI assessments for a founder or CXO. Combined debrief session (2 hrs). Integrated narrative report. PIB integration available.
$1,200 $268 assessments + 4 hrs SE-Enterprise One-Time ProductPayments → Products → New Pending Cert
PMS-ASS-006
Team Assessment Package (up to 6 people)
DISC + 12 Driving Forces for up to 6 team members. Team dynamics report, role-fit analysis, communication recommendations. Group debrief session.
$3,500 $402 assessments + 8 hrs SE-Enterprise One-Time ProductPayments → Products → New Pending Cert
PMS-ASS-007
Hiring Methodology & Ideal Candidate Profile
Benchmark role profiles built from top-performer assessments. Interview question guide, scoring rubric, onboarding recommendation. Per role.
$2,500/role 6 hrs SE-Enterprise One-Time ProductPayments → Products → New Pending Cert
PMS-ASS-008
HR Assessment Retainer — Monthly
Ongoing assessment administration for hiring pipeline. Up to 4 assessments/mo + debriefs + reporting. For growing teams or active HR departments.
$1,500/mo $268/mo + 6 hrs SE-Enterprise Recurring ProductPayments → Products → Recurring Pending Cert
07

AI Training & Workshop Services

Corporate AI literacy, team upskilling, weekend/week intensives — Alicia model adapted for B2B

SKUProduct NameList PriceCost BasisTierGHL EntryNotes
PMS-TRN-001
AI Literacy Workshop — Half Day (Zoom)
3-hr corporate AI basics session. ChatGPT/Claude fundamentals, practical use cases for team role, Q&A. Up to 25 attendees. Includes follow-up resource PDF.
$3,500 Prep 4 hrs + delivery À La Carte One-Time ProductPayments → Products → New Active
PMS-TRN-002
AI Literacy Workshop — Full Day (Zoom or In-Person)
6-hr intensive. Includes voice/tone training, prompt engineering, workflow automation intro, team-specific use cases. Up to 30 attendees. Workbook included.
$6,500 Prep 6 hrs + delivery À La Carte One-Time ProductPayments → Products → New Active
PMS-TRN-003
AI Upskilling Weekend Intensive
2-day corporate workshop. Day 1: AI fundamentals + tools. Day 2: Role-specific applications + workflow integration. Assessments used for learning style customization. Up to 20 people.
$12,000 Prep 10 hrs + 2 days SE-Enterprise One-Time ProductPayments → Products → New Active
PMS-TRN-004
AI Transformation Week — Corporate
5-day immersive. Assessment-informed team profiling, AI tools training, workflow redesign, implementation plan. Custom to client industry. Deliverable: AI Adoption Roadmap.
$25,000–$40,000scoped per engagement Custom + travel SE-Enterprise One-Time ProductPayments → Products → New Active
PMS-TRN-005
AI Training Course — Online (Self-Paced)
Pre-recorded course hosted on GHL or Kajabi. AI basics, prompt engineering, content creation. Includes workbook, community access. Passive income product.
$297 retail Claude + recording time SE-Individual One-Time ProductPayments → Products → New In Dev
08

Courses, Archive & Passive Income

Topic-recombined clip courses, seasonal archives, online store, speaking placement

SKUProduct NameList PriceCost BasisTierGHL EntryNotes
PMS-CRS-001
Topic Course Build — From Episode Archive
AI-recombined clips organized by theme into structured course modules. Per topic/course. Hosted on GHL or Gumroad. Includes intro module, quiz prompts, resource list.
$2,000/course build AI + 6 hrs SE-Enterprise One-Time ProductPayments → Products → New Active
PMS-CRS-002
Seasonal Archive Management
End-of-season episode archiving, SEO tagging, new season launch prep, content migration. Per season (quarterly).
$800/season 3 hrs SE-Enterprise One-Time ProductPayments → Products → New Active
PMS-CRS-003
Speaking Opportunity Placement
Identify, pitch, and secure panel/conference/podcast speaking opportunities for founder/executive. Per confirmed booking. Coordination with freelance PR partner.
$500/confirmed booking 3–5 hrs À La Carte One-Time ProductPayments → Products → New PR Partner
PMS-CRS-004
Reputation Management Setup — GHL
GHL reputation management config, review request automation, Amazon/Google review redirect, testimonial capture workflow.
$600 2–3 hrs À La Carte One-Time ProductPayments → Products → New Active
09

Bundles & Snapshots

Repeatable packages with their own SKUs. Priced as bundles with built-in savings vs. à la carte.

PMS-BUN-001
🚀 Launch Snapshot — Social Eminence Starter
SE-Individual
$2,500One-Time Setup

For coaches, creators, and solopreneurs. Get a GHL sub-account live, social media connected, and first 30 days of content scheduled. Results in 2 weeks.

PMS-PLT-001 GHL Setup Entry PMS-PLT-005 Social Automation Setup PMS-SE-001 SE Individual (1 mo) PMS-PIB-001 PIB Individual
✓ À la carte value: $4,450 · Bundle saves $1,950
PMS-BUN-002
📡 Growth Snapshot — Brand + Founder
SE-Growth
$5,500One-Time Setup

For funded startups and growing founder brands. Full GHL build, brand messaging, 60 days of content + outbound support. Turnkey deployment.

PMS-PLT-002 GHL Setup Growth PMS-PLT-005 Social Automation PMS-PIB-004 Brand Messaging Framework PMS-SE-002 SE Growth (1 mo) PMS-SE-004 Content Calendar (1 mo) PMS-PLT-006 Landing Page (1)
✓ À la carte value: $8,950 · Bundle saves $3,450
PMS-BUN-003
🎙️ Fireside Launch Snapshot — Enterprise
SE-Enterprise
$9,500One-Time Setup

Full Fireside Chat engine live in 30 days. GHL enterprise build, brand narrative, guest nomination system, first 2 episodes produced with clips, blog posts, and ePocketBooks.

PMS-PLT-003 GHL Enterprise Setup PMS-PIB-002 PIB + Brand Narrative PMS-FC-001 Fireside Series Setup PMS-FC-002 × 2 Episode Production PMS-FC-003 × 2 Short-Form Clips PMS-PUB-001 × 2 ePocketBooks PMS-PUB-007 × 2 Blog Posts PMS-FC-006 Podcast Distribution PMS-PLT-006 Landing Page (1)
✓ À la carte value: $14,800 · Bundle saves $5,300
PMS-BUN-004
🧠 Founder Intelligence Suite
SE-Enterprise
$3,200One-Time · Pending Cert

PIB + full TTISI suite for a founder or CXO. The most complete leadership profile available. Tangible deliverable for investors, board, and team alignment.

PMS-PIB-002 PIB + Brand Narrative PMS-ASS-005 Founder Leadership Suite (4 assessments)
✓ À la carte value: $3,700 · Bundle saves $500 · Pending TTISI reactivation
PMS-BUN-005
📚 Quarterly Book Drop Package
SE-Enterprise
$5,000Per Quarter

End-of-quarter publishing event. 10 ePocketBooks + 1 quarterly collection eBook + POD setup + $.99 Amazon launch campaign. Includes QR code shop links.

PMS-PUB-001 × 10 ePocketBooks PMS-PUB-002 Quarterly Collection PMS-PUB-003 POD Setup PMS-PUB-006 $.99 Launch Campaign PMS-CRS-002 Seasonal Archive
✓ À la carte value: $7,300 · Bundle saves $2,300
PMS-BUN-006
🏢 Corporate AI Training + Assessment Bundle
SE-Enterprise
$8,500Per Engagement · Pending Cert

Full-day AI workshop + team assessments pre-wired for learning styles. Customized training based on DISC profiles. Post-workshop report and 30-day follow-up.

PMS-TRN-002 Full Day Workshop PMS-ASS-006 Team Assessment Package (6)
✓ À la carte value: $10,000 · Bundle saves $1,500 · Pending TTISI reactivation
Initial Client Focus — Zeblok / Mouli Narayanan

Phased Rollout Strategy

Lead with the narrow win. Land with content and brand. Expand as trust and results build. Don't show the full stack — show the next right step.

STAGE 01 · Month 1
Land & Prove
PMS-PLT-003 GHL Enterprise Setup
PMS-PIB-002 PIB + Brand Narrative
PMS-FC-001 Fireside Series Setup
PMS-SE-003 SE Enterprise Retainer
PMS-PLT-004 GHL Subscription
~$5,000–$6,000Setup + first month retainer
STAGE 02 · Months 2–3
Build the Engine
PMS-FC-002/003 Episodes + Clips
PMS-PUB-001 ePocketBooks
PMS-PUB-007 Blog Posts
PMS-SE-003 Retainer continues
PMS-SE-005 Paid Boost (optional)
~$4,500–$6,000/moRetainer + production
STAGE 03 · Months 4–6
Land & Expand
PMS-ASS-005 Founder Suite (post-cert)
PMS-PUB-002 Quarterly Collection
PMS-ASS-006 Team Assessments
PMS-CRS-001 First Course Build
PMS-CRS-003 Speaking Placement
~$6,000–$10,000/moExpanded retainer + à la carte
STAGE 04 · Post-Raise
Scale
PMS-TRN-002/003 AI Workshops
PMS-ASS-007 Hiring Methodology
PMS-BUN-005 Quarterly Book Drop
PMS-BUN-006 Corporate AI Bundle
Kedar network introductions
$15,000–$30,000+/moFull enterprise engagement